• Release Date 2015/03/17
  • Author Gretchen Rubin
  • Brand: Crown
  • UPC: 9780385348614
  • Available Date: 2015/03/17
  • Model Number: 9780385348614
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価格: ¥2,719



From the author of the blockbuster New York Times bestsellers The Happiness Project and Happier at Home comes a book that tackles the question: How do we make good habits that are easy, effortless, and automatic?

Habits are the invisible architecture of our lives. Rubin provides an analytical and scientific framework from which to understand these habits—as well as change them for good. Infused with her compelling voice and funny stories, she illustrates the core principles of habit formation with dozens of strategies that she uses herself and tests out on others. In doing so, she discovers answers to questions such as:

  • At times I’ve picked up a habit overnight, but at other times it’s taken years to develop. Why?
  • Why do some people resist habits while others adopt them eagerly?
  • I want to help my child/spouse/colleagues make a change. What can I do?
  • Why do I resist other people’s advice on how to change, even when I think they are right?
  • How do I make good habits convenient and easy?

Rubin provides tools to help readers better understand themselves, and presents a clear, practical menu of strategies so readers can take an individualized approach. She tackles each strategy herself and in doing so shows us the importance of knowing ourselves and our own habit tendencies. Armed with self-knowledge, we can pursue habits in ways that will truly work for us, not against us. Going to the gym can be as easy, effortless, and automatic as putting on a seatbelt. We can file expense reports, take time for fun, or pass up that piece of carrot cake without having to decide. With a foundation of good habits, we can build a life that reflects our values and goals.

If we change our habits, we change our lives.

About the Author

GRETCHEN RUBIN is the author of the bestselling book The Happiness Project, based on her daily blog by the same name. Her blog has appeared on Slate, The Huffington Post, Yahoo!, Psychology Today,, and elsewhere. She also posts on She is a graduate of Yale Law School, where she was editor in chief of the Yale Law Journal.

Product Details

  • Series: Happiness Project
  • With black & white photographs
  • Hardcover: 320 pages
  • Publisher: Crown
  • Self-Help / Personal Growth

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